Worth knowing before you spend a cent on marketing.
Practical, no-jargon guides for small business owners — written from the same customer-eye perspective as our free audit.
SEO, AEO, GEO: The Plain-English Version
What SEO, AEO and GEO actually mean, without the jargon, and why the same basics cover all three.
Read the guide →When Someone Asks ChatGPT Who to Hire, Does Your Name Come Up?
People are asking AI tools who to hire now. How to make sure your business is on the shortlist when ChatGPT or Google's AI answer gives its recommendations.
Read the guide →How to Get More Google Reviews (Without Being Weird About It)
Your customers like you, they just don't leave reviews. When to ask, how to make it one tap, and the things Google doesn't allow.
Read the guide →Nobody's Finding You on Google? Your Business Profile Might Be Why
Five reasons your Google Business Profile isn't getting you found — from empty fields to ignored reviews — and how to fix each one this week.
Read the guide →5 Signs Your Website Is Costing You Customers
Five things people notice about your site in the first few seconds — before they ever think about what you actually sell — and how to fix each one this week.
Read the guide →Want us to check yours?
Skip the guesswork — get a free Customer-Eye Audit of your own website, Google profile and socials.